Branding of Mahinda and Maithripala for Political Advantage on the rise as Presidential Election...
by Nishthar Idroos The deference an iconic brand elicits from its loyal customers is simply mind boggling. The near stampede witnessed to acquire the brand while queuing at eerie hours expending precious energy and paying big bucks may sound crazy for some, but not for hardcore loyalists. Living in Toronto the writer knows firsthand how ...